William Poundstone

Jul. 11, 2014

The Surprisingly Predictable Patterns of Random Choice

In his new book, Rock Breaks Scissors, author William Poundstone decodes the patterns in big data, sports, and human behaviors.

choice, behavior, chance, rock paper scissors, william poundstone, patterns, psychology, big data, hot hand, streaks

Jan. 01, 2010

The Psychology of Prices

Not $100, not $79.99, not $25 -- now how much would you pay? We'll talk about the mental tricks behind the numbers on the price tag.

psychology, pricng, retail

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