02/14/2014

Out of the Bottle: Wine Psychology

8:22 minutes

In the third episode of our wine science series, “Out of the Bottle,” Brian Wansink, director of Cornell University’s Food and Brand Lab, explains how expectations, environment, and social cues can fool us into believing that our wine tastes better or worse than it is.

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Luke Groskin

Luke Groskin is Science Friday’s video producer. He’s on a mission to make you love spiders and other odd creatures.

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About Luke Groskin

Luke Groskin is Science Friday’s video producer. He’s on a mission to make you love spiders and other odd creatures.

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