01/22/26

Deepfakes Are Everywhere. What Can We Do?

Deepfakes have been everywhere lately, from fake AI images of Venezuelan leader Nicolás Maduro following his (real) capture by the United States, to X’s Grok AI generating nonconsensual images of real people in states of undress. And if you missed all that, you’ve almost certainly had your own deepfake close encounter in your feed: maybe rabbits bouncing on a trampoline or an unlikely animal friendship that seems a little too good to be true.

Deepfakes have moved beyond the realm of novelty, and it’s more difficult than ever to know what is actually real online. So how did we get here and what is there, if anything, to do about it?

Joining Host Flora Lichtman are Hany Farid, who’s studied digital forensics and how we relate to AI for over 25 years, and Sam Cole, a journalist at 404 Media who’s covered deepfakes and their impact since 2017.


Further Reading


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Segment Guests

Hany Farid

Dr. Hany Farid is a professor of electrical engineering and computer sciences at University of California, Berkeley.

Samantha Cole

Samantha Cole is a journalist and co-founder of 404 Media, based in New York City.

Segment Transcript

The transcript is being processed. It will be available 2-3 days after this story’s publication date.

Meet the Producers and Host

About Dee Peterschmidt

Dee Peterschmidt is a producer, host of the podcast Universe of Art, and composes music for Science Friday’s podcasts. Their D&D character is a clumsy bard named Chip Chap Chopman.

About Flora Lichtman

Flora Lichtman is a host of Science Friday. In a previous life, she lived on a research ship where apertivi were served on the top deck, hoisted there via pulley by the ship’s chef.

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